Only 23% of Moldovan companies have a CRM implemented

According to the National Bureau of Statistics and local market analysis, only 23% of companies in the Republic of Moldova have a functional CRM system. The rest manage clients through Excel, notebooks, or "from memory."

Why are we behind?

• Cost perception — "CRM is expensive" (false — Bitrix24 has a free plan for 5 users)
• Lack of awareness — many entrepreneurs don't know what a CRM is
• Lack of local specialists — few integrators who speak the language and understand the market
• "It works fine" mentality — until competition shows how it's done

But the market is growing fast

Moldova's IT services market grows by 40% annually. More companies are adopting digital solutions, especially in:

• Retail & e-commerce — online store integration with CRM
• Financial services — lending process automation
• Real estate — sales pipeline and automatic nurturing
• Logistics — tracking and automatic client communication

The opportunity

Companies adopting CRM now in Moldova have a massive competitive advantage. When the market is at 23% adoption, every extra percent of efficiency puts you ahead of 77% of the competition.

Bsmart is a local Bitrix24 partner — we offer implementation, training, and support in Romanian, with specific understanding of the Moldovan market.